Hi, I’m Alison!

A Product Designer crafting intuitive digital solutions that solve real-world problems, blending user empathy and a deep technical understanding.

Ni Hao

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Hello

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An Nyeong Ha Se Yo

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Hola

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Ni Hao âś´ Hello âś´ An Nyeong Ha Se Yo âś´ Hola âś´

Select Projects

OSIM Well-Being App: Discovery & Recommendation

UX Research, Define Strategy

Designed to acquire more users to engage with the app even without owning OSIM products, by positioning it as a centralized platform for product connectivity and holistic health management.

uDream: Standardize and Migration

End-to-end Product Design, Data Analysis

Redesigned the massage products IoT app, achieving a 90% migration success rate across 5 regions with 10,000+ MAU while standardising the design and setting a guideline for all future product integrations.

Design Ops in Action: Design System

Design System, Design QA

Built the first design system for the OSIM Well-being App, establishing a shared component library adopted by 10+ products. Improved collaboration between design and scrum teams by streamlining workflows within Agile development.

Smell The Roses: Gamified Donations

Visual, Prototype, Concept Pitch

Redesigned a website built for NPOs organising galas to increase the number of donations by introducing a new donation interaction using a gamification design.

Activities

Design Jam: Unicorn Designer

Unblock, 2022

UI Design Challenge

Product design with Figma, 2021

🏆 Ranked in the top 10 out of 40+ projects

Social Innovation Design-a-thon

UX East meets & Asian Creative Collective (ACC), 2021